Publicity and marketing teams within the framework of the world famous international brand recognition and increase starlarla agreement with Turkish Airlines (THY), the American Professional Basketball League in the last (NBA) player in Kobe Bryant's legendary "New Global Brand Ambassador Presentation made''. U.S. of the signatures and then thrown in the city of Los Angeles, Kobe Bryant, the USA, around the world for two years THY will be publicity ambassador. American continent flights to Toronto and Sao Paulo in recent years, last month in Washington and will soon add in Los Angeles prepared to fly to TK, especially the United States to Kobe Bryant with the most fans in the Far East and Middle Eastern countries will reach the masses. THY THY Kobe Bryant in a statement organized by many organizations and public relations events, fans often often reported together in the future. Bryant will take part in commercials Airlines, America and Far East countries, mainly in the first quarter of 2011, including more than 80 countries will meet with the audience of international TV channels and cinemas. In addition, billboards, magazines, digital media THY's ads will be published in as many different mecrada.
With United Airlines has opened the door of M.
THY publicity in the international arena began to attack Manchester United and Barcelona, with the sponsorship of football teams. TK, as well as basketball or football supporters in Europe-the Euroleague Final Four, in Turkey, Greece, Maroussi Basketball League and came up with the sponsorship of national teams.
'I can not wait to fly with THY'
THY Chairman Hamdi Topcu, 23 wide-bodied aircraft will join the fleet until the end of 2011 stating, "The resulting increase in capacity with the most effective way to introduce new products to our customers all over the world through sport is conducted in accordance with the communication strategies of the world's most popular basketball career full of success and the name Kobe Bryant agreed''he said. Agreement, after the announcement, Bryant is the "THY been selected as the global brand ambassador for publicity proud. THY to fly with a high level of praise as soon as possible and not wait to try the food myself, "he said.
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