Jewelry ATASAY stocks in the past season and exported to melt more products offered for sale discounts of up to 70 percent of the 'Golden Tent' event on the second day in Istanbul, despite the increased interest in the heavy snow and cold. Approximately 700 people visited the tent on the first day, equivalent to the second day of the arrival of the weekend due to the sequence number of 1200 people took time during lunch. Then it was decided to extend the event to 3 days. However, this additional time to shop those who want to stop by the tent has to be number one. Chairman of the Board in person tent selling Atasay Jewelry Cihan Kamer, sickness for the first time they are very pleased that this practice, said: "What is important here, an earring, a ring is not for sale. A look at the sum of most of the damage but we are winning new customers, "he said. Kamer, every day they expect sales to 1 million pounds, a total of 3 million pounds stated aim.
710 The first day was cut bill
Golden Tent bill cut from 710 the first day of the effectiveness of emphasizing the Kamer, said: "A store is very important for us to serve 710 people. The closing hours of the tent 22:00 It was 23:00, but yesterday at çıkarabildik customers outside the tent. 1000-1200 people were thinking, but within 3 days of service on the second day we will have achieved the destination. Our products are divided in to 3 days. At a time, picked out everything. Yesterday's all over, but many new ones, bringing the center. Every day at least 4 thousand products on display. Among these, 2008 - 2009 is the year of the remaining products. Our goal is to unfreeze stocks here because they are getting ready by 2011 so a new collection. "
I do not intend to harm
Representing 50-70 percent discounts on products sold, Cihan Kamer, said: "We are in a majority of the damage, but we think we are winning new customers, two thousand one. Total damage has already created minds. We put him in a pan, but other than the balance of return will be more. We do this event once a year. We can not find more products for the event. "
20-minute limit imposed shopping
Gold Çadır'da safe because of the number density was 8.
The officials applauded the customer satisfied.
Salespeople sometimes showing reyonlarındaki products and prices to attract customers to söylerek worked. Yağışına profit to take care of them "there is snow outside, inside the diamond," he was also bağıranlar.
Tent of the previous day to visit the next day was the re outgoing.
20'şerli into the tent in groups receiving visitors, going in 20-minute limit for each customer was made. However, the customer is a very incompletely in 20 minutes due to the exchange of about 50 people inside the shop was crowded.
Marketing experts evaluated tent
Tent to shopping Bahçeşeşehir University Lecturer, Department of Marketing Ahu Adolescent, Gold Çadır'ı evaluated as follows in terms of marketing techniques: "This application was very similar to the time-out before the moment of entry as a customer through the door, but where it really did not have any deficiencies. Ordering is very good, refreshments were waiting in the tent. Everything düzenliydi. Sales representatives in the quality of the service we received was very high. Despite the density, we see that the appropriate price. when you think about it all as a whole, a very special campaign has been managed. "
There are also engaged in bargaining
GOLD Çadır'da Atasay Group Chairman Cihan Kamer, Atasay Jewellery Group General Manager of his wife and son Atasay Kamer Kamer Cigdem made the sales. Cihan Kamer, "I do sales beceremiyorum" he said, some customers did bargain. However, the prices were valid at the checkout. Cigdem Kamer, the jewelry and diamond products are interested in featuring stand. Cigdem Kamer involved in sales for the first time, emerald and diamond ring has sold the team.
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