ARCELIK total of 100 million euros of investment made in 2010. The investment objectives for the coming period, describing the President of Koç Holding Durable Goods Group and Arçelik General Manager Levent Cakiroglu, "50 percent of sales comes from international operations. We aim to grow in the future international activities. On the basis of the Turkish lira in the first 9 months of this year grew by 5 percent. We made a huge investment in 2010. Growth objectives in order to evaluate the alternatives of buying, "he said.
Turnover £ 6.8 billion
Arçelik, the first concept store in Levent Istanbul Yenibosna Blackwell speaking at the opening, gave the following information: "on the basis of the Turkish lira in the first 9-month period grew 5 percent, but if we look at our sales in Euro ihracatımıza and international growth is actually performed by over 10 percent. One Turkish lira exchange rate differences due to such a picture emerges dönüştürdüğümüzde. Growth plans for the coming years of yet finalized. Reached at the end of the year, revenue goals. Yakalayacağımızı level of 6.7-6.8 billion pounds in turnover this year, I think. "
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Indicating that some of the plans in connection with the purchase opportunities Blackwell, said: "I said that the ambitious growth targets. This growth is both organic growth targets in place and appropriate conditions to occur in the assessment of alternatives, we will be buying. Arcelik strong balance sheet structure and Koç Holding has identified as one of the main business lines due to its support of this type is very strong and is ready to make a purchase. What is important here for us, will allow to realize our goals is to find a company. Currently do not have such a conversation. "
Also provide information about the latest situation in the sector Levent Blackwell, "A little better than the previous year, according to the situation of the sector. Sunday was caught in a certain growth. Around 8-9 per cent growth in this area took place. The company in the UK as a very good situation. The market is constantly growing, "he said.
Changing consumer needs to develop and
Koc Holding Chairman Mustafa Koc, Arcelik said the Turkish economy will continue to be one of the leading companies, said: "Arcelik with this new store concept is the first in Turkey once more. Developing and changing consumer needs, as well as expanding the dealer organization in Turkey to meet the expectations of even one instance of non-specific and aims to meet its customers to a different place. "
The model shop has invested 2 million pounds
Arçelik, the first concept store, putting in 2 million pounds they have invested Arçelik General Manager Levent Blackwell, said: "We are trying to respond to the needs of consumer products, have developed their own technology. Energy and water efficiency products that are competitive in world markets. The store's sales area of 1715 square meters, will operate a total area of 1250 square meters. This 550 square foot department store's kitchens. This spacious kitchen and white goods products in 15 different styles to address different organized. This store is a model, this model within a certain time to adapt the existing dealers' shops of different sizes will. This model also provides an example for our dealers to department stores then can openers. "
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